A Primer on Employee Engagement and Communications
As Millennials now comprise the majority of the workforce, employee engagement tactics specifically targeting this generation are a must. With employee disengagement costing companies half a trillion dollars per year according to Gallup, research shows that the communications tactics deployed to this segment, in addition to the rest of the workforce, are not getting it done.
This Primer on Employee Engagement and Communications provides a comprehensive learning tool for communications and HR professionals to help combat employee disengagement. Through it you will learn the answers to the following questions:
- Why is employee engagement so important?
- What are employers doing to engage with their employees?
- How is this being received by employees?
- What are some real life examples of employee communications and engagement initiatives taking place today?
- What can a company do to improve employee engagement in its organization?
We Listen to Our Customers and Deliver: The Evolution of the APPrise Mobile Platform
As a tech company that was founded and incubated by a corporate communications consulting firm, it’s interesting to look back and see how things have evolved. When we first started APPrise Mobile in 2012, we had no idea that our technology could change the way work is done. Our intention was to create a value-added service for our consulting clients and maybe generate a little extra revenue. Well, once we developed and launched our first product, theIRapp, we knew we were on to something much bigger.
Click here to view the full evolution of the APPrise Mobile platform.
Facebook’s F8 Developer Conference
In the middle of April, Facebook completed its annual developer’s conference (F8). From Chat Bots to Virtual Reality to Artificial Intelligence, Mark Zuckerberg and his team discussed Facebook’s vision of the future for the Company itself as well as broader trends in the tech industry. Nearly every tech-focused outlet had something to say about the event, but here are three good summary pieces that will keep you in the know.
When Big News Can’t Wait Until Monday
It was Saturday, April 2nd and Edwards Lifesciences was presenting the positive results of its PARTNER II trial at the American College of Cardiology’s 65th Annual Scientific Session in Chicago. Prior to the presentation, a press release was issued and the news was simultaneously published online in The New England Journal of Medicine. On Sunday, April 3, additional positive results from the PARTNER II study were issued in a press release, presented at the conference and simultaneously published online in The Lancet, a UK-based medical journal.
What a great weekend for those investors in Edwards Lifesciences – and an even better weekend for those sitting in the audience or those who work 24/7 even over the weekend. But what about those investors and others who typically wait until Mondays to learn what’s going on with their favorite stocks?
Image courtesy of Yahoo! Finance
Well, for those who had downloaded the Edwards Lifesciences IR app, there was no issue and they didn’t have to wait until Monday to learn what had just been announced. Over the weekend, they received several push notifications to the home screens of their iPhones, iPads and Android mobile devices. The first alerted them to the fact that Edwards had issued news and the second provided the details for a webcast that they could participate in either through the IR section of the Edwards corporate website or through the Edwards IR app itself.
Edwards did more than it needed to do in handling its disclosure obligations. Indeed, Edwards is one of the pioneers in the use of native app technology to enhance and expand its investor communications. Kudos to Edwards Lifesciences for the great work they are doing in science. And Kudos to the company’s investors for investing in a company that really cares about making sure they are able to know what is taking place at their company 24/7.
APPrise Mobile Welcomes
Who: Barrick Gold Corporation produces and sells gold and copper. The company was founded in 1983 and is headquartered in Toronto, Canada.
What Product: theEMPLOYEEapp
Interesting Fact: Barrick has mining operations in Argentina, Australia, Canada, Chile, Dominican Republic, Papua New Guinea, Peru, Saudi Arabia, the United States, and Zambia.